Friday 13 February 2009

DPS analysis

The target audience seems to be the older male population interested in rock and roll type music. The male artist gives of this persona due their the attire and pose. Also, the cast of woman around him suggests this. The whiskey, located on the table, is typically a man's drink and there are no glasses present, suggeesting he/they drink it in one. This gives the rock and roll persona.




The format of the article is an open interview. The language used is colloquial and uncensored, this correlates with the style of the magazine.



The way in which the layout is formatted is the text on the right and the image on the left. This is to ensure those flicking through the magazine to see Kid Rock and encourage, those interested in him, to read the article or to find out what the article is about.


The colours used as very light surrounding the article, this is to ensure there is no distraction from the eye catching photo. The red carpet, in the image, is the darkest colour on the double page spread which draws attention to it. This helps attracts readers flicking through the magazine to stop and read the article, due to the contrast. There also seems to be only 4 colours features: blue, white, red and black. These are also the colours of the USA flag. This could honour the american artist as the magazine is from the UK.




The double page spread matches the rock and roll theme of the magazine, using minimalist colour scheme consistantly. The interview doesnt request prior knowledge of the artist but does encourage more research after reading the article, such as his relationship with Pamela Anderson. The pull quote also draws attention to the article due to the explict nature and the mention of porn stars.


The target audience seems to be the male population interested in indie and alternative type music. The band give off the persona that they are casual and simply teenagers in the the music business, this is due to the fact the photo is not posed. As the band is male and the layout of the page, makes it more appealing to the male audience, because it does not focus on the band memebers faces.

The format of the double page spread is an article with quotes. The language used is formal and doesnt feature any explicit language, this correlates with the style of the magazine.
The way in which the layout is formatted is the text on the right, which is only featured in two columns and the image on the left and takes up half of the right page. This draws attention more to the picture than the article. Due to the picture taking up most of the double page spread it may attract readers to finding out what the band is "about".


The colours used are grungy, this is to correlate with the type of band, the down to earth and non commercialised persona in which they protray. The background seems to be an estate or a football cage. This again correlates with the rest of the magazine and the band's image.


The double page spread matches the rock and roll theme of the magazine, using a grungy minialistic colour scheme.

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